Monday, December 30, 2019

Literature Review On Teen Pregnancy - 1344 Words

Introduction This Literature Review gives a deep insight of some of the available literature related to teen pregnancy, neighborhood effects on poverty, and socio-economic effects of teen pregnancies. Teen pregnancy has become a significant issue in society. A large number of teen pregnancy and school dropouts have been recorded in the past and get associated with poverty. To understand teen pregnancy and its association with poverty; this literature review is going to examine some of the academic journals that have covered this topic and try how teen pregnancy is affected by poverty and vice versa. The statistics from the journals shows that pregnancy rates are maximum among teens who come from low-income families and poverty-stricken†¦show more content†¦Teen parents frequently have lower earnings, besides societal troubles during their life. The study statistics showed that pregnancy rates were maximum among teens who came from families with single-parents since they probably had expe rienced poverty. In line with the first study is a study by Williams, Forbes, McIlwaine Rosenberg (1987) which proposed that statistically, teen mothers lead a life of poverty. Since they have a low degree of education, they get few opportunities regarding jobs, unlike other non-parenting teenagers. The study offers information on the safety of nimodipine in cerebral revival. The cure was well stood, and the outcomes recommend that nimodipine help more when used. Among the patients used were 283 teen mothers. The study presents info linking to teen mothers gathered as part of a comprehensive research of the preparation of prenatal care in Glasgow. Children of teen parents probably may have more problems and become teenage parents, therefore, continue the sequence of poverty that was started by teen pregnancy (Guivarch, Hallegatte, 2012). The teen parents mostly are undereducated; consequently, they are underemployed which means that they also get underpaid. The cycle gets endless if teen pregnancy never gets curbed. Premature teen reproduction has a risk of retarded emotional growth, stress to both the infant and teen mother and possiblyShow MoreRelatedLiterature Review On Teen Pregnancy1254 Words   |  6 PagesTeenage Pregnancy Introduction Teenage pregnancy in the U.S is a major issue given the number of teens between age 15 and 19 years giving birth. The average teen pregnancy rate in America is about 57 per 1000 teens in 2010 (Knox 1). This has decreased to about 47 per 1000 teens, but at the state level, some states such as Texas have higher averages. Currently, the state of Texas recorded a rate of 73 teenage pregnancies per 1000 females aged between 15 and 19 years (Sayegh et al. 95). The main causeRead MoreResults and Conclusions Hcs 4651359 Words   |  6 PagesResults and Conclusion of Research Process HCS 465 June 3, 2012 Results and Conclusion of Research Process The purpose of this paper is to further analyze the study done on trends in teen pregnancy rates from 1996-2006, a comparison of Canada, Sweden, United States, and England. The items of discussion include data collection methods, data analysis procedures, qualitative, quantitative data, and study findings. Results: Data Collection Methods The data collection methods used in thisRead MoreIntroduction: . In The Community Of The City Of Tempe,1360 Words   |  6 Pagesfor pregnant women are limited. Pregnancy is an amazing, high demand process that the human body goes through. During pregnancy the demands on a woman’s body are increased as the body’s nutrient needs are increased. With the higher health demands it is essential that health care clinics are available to help with progression of the pregnancy. Adolescents face higher demands from a pregnancy. During adolescence the body is still growing and maturing, adding a pregnancy only makes the demands on theRead MoreAdolescent Parenthood : An Issue Of Public Concern For Many Years1267 Words   |  6 Pageseducation, poverty, and family? Researchers conduct literature reviews and original research in an effort to find a resolution to decrease adolescent pregnancy/parenthood and methods to improve the quality of life for adolescent parents. Although thes e articles share many themes and patterns, often their reason for conducting the research, methods, conclusion, and belief regarding adolescent pregnancy and parenthood differ. A literature review regarding adolescent parenthood returned a very largeRead MoreAssessment of Teen Pregnancy Prevention Interventions648 Words   |  3 PagesAssessment of Teen Pregnancy Prevention Interventions How is the literature review used in this research study? Using one (1) previous study cited by the authors, discuss how the findings of this past study is relevant to the current study. (2 pts) The literature review in this study was used to demonstrate the problem and occurrence of adolescent pregnancy and birth rates in the United States. Furthermore, the concern about this phenomenon as it pertains to Florida is addressed. A correlationRead MoreEssay on Effective Approaches to Prevent Teen Pregnancy1181 Words   |  5 Pages Effective approaches to prevent teen pregnancy After reading numerous articles and abstracts in regards to the ever so intriguing topic of teen pregnancy, I’ve come to a conclusion which is a little different than I had expected. Before reading any of the literature on teen pregnancy, I was under the assumption that the sex education classes provided in school were an extremely effective weapon against unwanted teenage pregnancies. Of the literature references that I’ve used and those of whichRead MoreEssay about Sample Research Proposal on Teenage Pregnancy1172 Words   |  5 Pagesï » ¿Sample Research Proposal on Teenage Pregnancy    Introduction This research proposal implies on teenage pregnancy and its effect on academic progression. There will be association between teenage pregnancy and academic progression places evidence that education should put weight on reality adhering to teenage pregnancy. Understanding teenage pregnancy within UK context is adamant to the purpose of study. Thus, the expectation that teenage pregnancy will be reduced by proper academic programsRead MoreAdolescent Parenthood : An Issue Of Public Concern For Many Years1267 Words   |  6 Pageseducation, poverty, and family? Researchers conduct literature reviews and original research in an effort to find a resolution to decrease adolescent pregnancy/parenthood and methods to improve the quality of life for adolescent parents. Although these articles share many themes and patterns, often their reason for conducting the research, methods, conclusion, and belief regarding adolescent pregnancy and parenthood differ. A literature review regarding adolescent parenthood returned a very largeRead MoreHealth And Social Service Programs1235 Words   |  5 PagesBackground: Adolescent pregnancy, primarily occurring in ages 13-18 years, has a negative impact on the physical, psychological, educational, and economic area of the pregnant girls. Objective: To evaluate some health and social service programs that can reduce American adolescent Pregnancy from Ages 13- 18 and improve their quality of life. Methods: Review two research articles and to assess the overall quality of the data from the studies. Results: After the assessment of the two research articlesRead MoreTeen Pregnancy And Public Perception1498 Words   |  6 PagesThe purpose of this chapter is to provide a literature review of teen pregnancy and public perception. The chapter will begin by examining the decrease of teen pregnancy in America. It will transition to understanding the emotional effects on teen mothers and depict how a pregnant teen’s life could be altered. It will conclude by discussing how the topic of teen pregnancy has caused the President of the United States to take a closer look. This chapter will end with a summary of my research findings

Sunday, December 22, 2019

Canadian Democracy Veiws Of Canadians Essay - 1450 Words

Strengthening Canadian Democracy The views of Canadians nbsp;nbsp;nbsp;nbsp;nbsp;In the report by Paul Howe and David Northrup titled, â€Å"Strengthening Canadian Democracy: the Views of Canadians† Policy Matters 1:5, Canadians attitudes towards government including questions about electoral system reform, representation and the rate of veter turnout.(Howe amp; Northrup, 2000) After reading, this report it is clear that many Canadians find many issues of their government to be unacceptable. One of the most menacing concerns is in the form that government attains office. The voting process, the form in which Canadians are represented by their Members of Parliament, and the first past the post method of election.†¦show more content†¦More specifically the representation that women and visible minorities receive in parliament. â€Å"Women, visible minorities, and Aboriginal peoples continue to be significantly under-represented in the ranks of elected politicians at all levels of government.†(Howe amp; Northrup, 2000) It is obvious that sufficient representation by government means that everyone in Canada must be represented. There has been an increase for females elected to parliament, however it is subtle. In comparison to other countries, Canada is in the middle, ranked 29th worldwide, in this area. (Howe amp; Northrup, 2000) Canadians do feel that something should be done to even the playing field by choosing as many female representatives as they do males, much like the Reforms taking place in France. Measures have been taken to rectify this situation, with Bill C-2. This Bill suggested that parties with at least 20 per cent female MPs would be granted a larger amount of reimbursement for their election expenses, and an even larger refund for those parties with 30 per cent female MPs. (Howe amp; Northrup, 2000) Canadians support the idea that parties should be required to increase the amount of female candidates. Visible minorities are also under-represented by government. In 1997, visible minorities accounted for little over 6 per cent of Members of Parliament. An increase from 1993 when this group made up 4.4 per cent, and 1.7 per cent in 1988.Show MoreRelatedThe Importance of the Jury System1366 Words   |  6 Pageseffective and useful because Canada prides itself in its value of democracy which is shown through the involvement in justice, it allows for the peers of an accused to hear the entire facts of a case and the fate of the accused is not in the hands of solely one individual who may have conflicting opinions and values than that of the accused. In the following, the reasons for having the jury system become an integral part of the Canadian Justice System. The involvement of a jury is important because

Saturday, December 14, 2019

Brain Blast! Factors Affecting Retention Free Essays

string(70) " permits a smooth integration of information processing in the brain\." Brain Blast! Factors Affecting Retention BY hypoactive Chapter I Statement of the problem: The different factors affecting retention of fourth year students of Vulcan Ecumenical School Three Specific Questions: Why do some people have a better memory than others? ; How do we remember? ; and Why do we forget? Significance of the Study: To widen the knowledge of the readers about retention; Alms to show different ways on how one can have a better retention; This study Is to benefit students especially those from Vulcan Ecumenical School Scope and Limitation This study mainly focuses on the senior students of Vulcan Ecumenical School. The articles gathered here are a combination of local and foreign literature. Chapter II Review of Related Literature Presented In this chapter Is a synthesis of facts that support the topic the researchers would want to prove. We will write a custom essay sample on Brain Blast! Factors Affecting Retention or any similar topic only for you Order Now Included in the chapter is the definition of memory, parts of the brain that are in charge on remembering and forgetting, connectivity of the brain, a deeper understanding on autobiographical and semantic memory, long term and short term memory, how and why people remember and forget, the reason why some people have a better memory than others and some methods on how one can Improve his/her memory. Local Literature According to Alfonse M. Albany of Philippine star, the human brain weighing roughly one-and-a-half kilos, with a volume more or less half that of a medium-sized coconut, with its about 100 billion neurons, each with some 10,000 interconnections, is probably the most complex structure that we know. Yet, that structural complexity hardly begins to hint at the incredible variety and the enormity of its functions. Surely, this is a case of a whole that is vastly greater than the sum of its parts. Albany said that the brain is the seat of our consciousness and of our emotions, the repository of our memories. It synthesizes and analyses our sensory inputs, decides what behavioral responses are appropriate or necessary to promote our continued survival. And when parts of it fail to perform properly, we are burdened with depression, or schizophrenia, or Alchemist’s diseases, or other such debilitating disorders. The ancient Greek physician Hippocrates put it well: â€Å"Men ought to know that from nothing else but the brain come Joys, delights, laughter and sports, and sorrows, grieves, despondency, and lamentations. No wonder the brain has been the subject of intense scientific scrutiny’s for a very long time. A currently active area of study concerns the â€Å"connectivity† of the brain. Physiologists distinguish â€Å"structural† or â€Å"anatomical† connectivity from â€Å"functional† connectivity and both from â€Å"effective† connectivity. The first merely means the physical connections between groups of neurons 1 . The second refers to correlated behaviors of different brain regions. The last involves the transfer of information from one region to another, possibly affecting the behavior of the latter ? a causal connection 2. Our Marvelous Brains On one of the articles of Koruna Sanchez she wrote that because of the amount of information that the human brain receives everyday, a sort of built-in filter kicks in to only allow those that seem important. Otherwise the brain would literally heat up and burn out faster than we would want it to. A good example was when a portrait of the famous Mona Lisa was shown to several persons, they all failed to notice a OF in the background, which of course is not in the original painting. Because we know, or supposed to know what the Mona Lisa looks like, we don’t look at other details anymore. Misdirection’s is another way to distract the brain. So many examples of seduction were shown, which is the bread and butter of a good magician or illusionist, and yes, even con artists and criminals. Your brain is made to focus on something while ignoring everything else. Watching a basketball being passed several times among players while totally ignoring a gorilla that walks among them. And this is what criminals like pickpockets master. That little bump on the shoulder is enough to distract you while they go after your wallet or purse. Or using beautiful women to get the attention of gullible men. You know the rest. Foreign Literature 1. Definition of memory According to lucid research. Mom, the human memory is a complex activity of the brain that allows us to store information and retrieve it again when we need it. There are two discrete memory systems: A system that keeps a record of our personal life experiences is usually called Autobiographical memory. A system that holds the knowledge about the world is called Semantic memory. It is possible for one system to work better than the other because these two work in somewhat different ways. For example, a student might have a good autobiographical memory and recall in detail everything about an event, but a poor semantic memory o failing to remember things that need to be learned in school. Both memory systems can store information from all our senses – vision, hearing, smell, taste, touch – but in semantic memory visual and auditory-verbal modes of information usually predominate, unless another mode was particularly important. For example, a perfume maker would have a very well-developed semantic memory for doors. 2. Get to know your Brain Parts of the brain that is in charge of remembering and forgetting: The Cortex As said by Dry. Paul Nassau, the Cortex 5 is the outer covering of the brain. It is a word that translates to mean â€Å"bark of a tree†. This is one part of the brain that is responsible for your most complicated thinking abilities. Your memory, language, personality, intentional motor skills, spatial ability and visual perception are all controlled by the Cortex. The Medial Section of the Brain This part tends to be older and more primitive. These are responsible for controlling drives, impulses, fears, instincts, emotions, reflexes, subconscious processes and automatic behaviors. Supporter The â€Å"Subcultures† are the deeper brain structures. This permits a smooth integration of information processing in the brain. You read "Brain Blast! Factors Affecting Retention" in category "Papers" 3. Short-term Memory According to Keener Cherry, Short-term memory is also known as primary or active memory. It is the information that comes from giving attention to sensory memories. Duration of short-term Memory: Most of the information stored in this memory usually last for approximately 20 to 30 seconds. While many of our short-term memories are quickly forgotten, attending to this situation allows it to continue on the next stage – Long-term memory. The Capacity of Short-term Memory: â€Å"The Magical Number Seven, Plus or Minus Two†, expert psychologist George Miller suggested that people can store between five and nine items. More recent research suggests that people are capable of storing approximately four chunks of information in short-term memory. . Long-term Memory According to Keener Cherry, Long-term memory refers to the continuing storage of information. The information is largely outside of our awareness, but can be called into working memory to be used when needed. Some of the information is easy to recall, while others are more difficult to access. Duration of Long-term Memory: Long-term memories can last for a matter of days to as long as many decades. Types of Long-Term Memory Long-term memory is usually divided into two types – declaratively (explicit) memory ND procedural (implicit) memory. Declarative includes all of the memories that are available in consciousness. Declarative memory can be further divided into episodic memory (specific events) and semantic memory (knowledge about the world). Procedural memory involves memories of body movement and how to use objects in the environment. How to drive a car or use a computer are examples of procedural memories. 5. A deeper understanding about Autobiographical and Semantic Memory According to human-memory. Net, Autobiographical or Episodic memory is a memory system consisting of experiences recollected from an individual’s life. Individuals can see themselves as actors in these events, and the emotional charge and the entire situation surrounded by the event is usually part of the memory. On the other hand, Semantic memory is a more structured record of facts, meanings, concepts and knowledge about the external world that we have attained. As stated by Luke Mastic, semantic memory is generally derived from the episodic memory, in that we learn new facts or concepts from our experiences, and the episodic memory is considered to support and underpin semantic memory. 6. Why do we forget? Lucid research. M says that the human memory is a system which is intended to remember information as well as forget information. Generally, we only retain the information we need for as long as we need it, and then it is forgotten. The human brain is constantly bombarded with huge amount of knowledge, and even though the information storage capacity of the human brain is very large, if we store every single item of information that ever reached our senses from the moment we were born, our memory would totally be overloaded before we started school. The fact is: we simply do not need to retain most of the information we receive each day. We only need to preserve some of that information and can safely forget the rest. The trick is to make sure that the information we do need is stored properly in memory ready for memory for a short time provided we strive to keep it there (e. G. By thinking about it or by rehearsing it to ourselves). This process is called short-term memory or at times working memory because we use this when working on any activity, such as listening to a conversation. But unless we also make an active effort to store that information in long-term memory in a semantic form, it will be forgotten very rapidly. Once in long-term memory, information is reasonably permanent. However, if we don’t use that information we are likely to find a difficult to access when we need it, and the information is not stored very efficiently, it will also be difficult to access. When we say we have forgotten some item of information what we really mean is either: (a) the information was never properly store in long-term memory in the first place, or (b) the information has been stored in long-term memory but we can’t find it because it has been stored in an disorganized way and/or because we haven’t used that information for ages. 7. How do we remember, and why do we forget? An article by Shish Uranus said that the notion of memory is so intriguing that we’ve come up with more metaphors for it than for any other mental phenomenon. Early theories predicted a memory â€Å"Ingram†24, a literal text written by the body to describe past experiences. Freud popularized descriptions of repressed memories, experiences physically buried in the depths of the subconscious. Modern descriptions are dominated by analogies to computers, in which the human brain is a hard disk that stores experience in electronic files and folders. Our memory represents a change in who we are. Our habits, our ideologies, our hopes and fears are all influenced by what we remember in the past. At the most basic level, we remember because the connections between our brains’ neurons change; each experience primes the brain for the next experience. 8. How does the Brain process information Chris McKee said that information processing starts with input from the sensory organs, which transform physical stimuli such as touch, heat, sound waves, or photons of light into electrochemical signals. The sensory information is repeatedly transformed by the algorithms of the brain in both bottom-up and top-down processing. For example, when looking at a picture of a black box on a white background, bottom-up processing puts together very simple information such as color, orientation, and where the borders of the object are – where the color changes significantly over a short space – to decide that you are seeing a box. Top-down processing uses the decisions made at some steps of the bottom-up process to speed up your recognition of the box. Top-down processing in this example might help you identify the object as a black box rather than a box-shaped hole in the white background. Once information is processed to a degree, an attention filter decides owe important the signal is and which cognitive processes it should be made available to. For example, although your brain processes every blade of grass when you look down at your shoes, a healthy attention filter prevents you from noticing them individually. In contrast, you might pick out your name, even when spoken in a noisy room. There are many stages of processing, and the results of processing are 9. Why do some people have better memory than other people According to Joyce Ward, people vary in the efficiency of their long-term memory. Some have a good memory and some poor long-term memory. This is probably determined partly by hereditary. But research has shown that most of the difference between people with good and poor memory can be attributed to the methods they use to learn that information in the first place. By developing the appropriate memory strategies we automatically store information in a more organized and efficient way that makes it easier for us to locate when we need it. Despite individual differences in memory, research indicates that in most people memory can be improved significantly by appropriate training. His does not mean that we can enlarge the storage capacity of our memory, what it means is that we can make our Emory more efficient, so that it is more likely to absorb new information and hold that information in a way that makes it easy for us to find it again immediately when we need it. In order for the brain to process information, it must first be stored. There are multiple types of memory, including sensory, working, and long-term. First, information is encoded. There are types of encoding specific to each type of sensory stimuli. For example, verbal input can be encoded structurally, referring to what the printed word looks like, phonemically, referring to what the word sounds like, or semantically, referring to what the word means. Once information is stored, it must be maintained. Some animal studies suggest that working memory, which stores information for roughly 20 seconds, is maintained by an electrical signal looping through a particular series of neurons for a short period of time. Information in long- term memory is hypothesized to be maintained in the structure of certain types of proteins. 0. Capacity of the Human Memory According to Robert Gonzales, the comparison between the human brain and a computer is not a perfect one, but it does lend itself to some interesting lines of inquiry. The capacity of an average human head varies, depending on who you ask. Some experts estimates it in as low as 1 terabyte or approximately 1000 gigabytes. The reason behind the 100-terabyte estimate still has its fla ws. It assumes, for example, that each synapse store 1 byte of information. In reality, each one could conceivably store more or less than that. 1 1 . Improving the memory No. 1: Stay Mentally Active Just as physical activity helps keep your body in shape, mentally stimulating activities help keep your brain in shape. Do things that challenge your mind such as solving crossword puzzles and learning to play an instrument. No. 2: Socialize regularly Social interaction helps ward of depression and stress, both of which can contribute and other. No. 3: Get organized You are more likely to forget things if your home is cluttered and your notes are in not in order. No. 4: Focus Limit distractions, and don’t try to do many things at once. If you focus on the information that you’re trying to remember, you’ll be more likely to recall it later. Understanding – if we understand the information it will be easier for us to remember, and if we understand how memory works, it is easier to make it work well for us personally Practice – the more often one does an activity, the more likely he/she will member it- Memory Strategies – ways of processing information that will help a person remember well. Organization – this ensure that information is stored in a more meaningful and well-organized way which is easy for the brain to recall it. 2. Tips for enhancing your ability to learn and remember According to helped. Org, these are some ways on how one can enhance his/her ability to learn and remember. 0 Pay attention – You can’t remember something if you never learned it, and you can’t learn something?that is, encode it into your brain?if you don’t pay enough a ttention to it. It takes about eight seconds of intense focus to process a piece of information into your memory. If you’re easily distracted, pick a quiet place where you won’t be interrupted. Involve as many senses as possible. Try to relate information to colors, textures, smells, and tastes. The physical act of rewriting information can help imprint it onto your brain. Even if you’re a visual learner, read out loud what you want to remember. Relate information to what you already know. Connect new data to information you already remember, whether it’s new material that builds on previous knowledge, or something as simple as an dress of someone who lives on a street where you already know someone. For more complex material, focus on understanding basic ideas rather than memorizing isolated details. How to cite Brain Blast! Factors Affecting Retention, Papers

Thursday, December 5, 2019

Management Communication for Traditional - myassignmenthelp.com

Question: Discuss about theManagement Communication for Traditional Marketing Tools. Answer: Introduction In the modern era, the rise of internet technology has provided companies with a more potential platform to carry out marketing and promotion of their products and services. Nowadays, many businesses have replaced their traditional marketing tools with the modern tools of marketing(Vinerean, Cetina, Dumitrescu, Tichindelean, 2013). The key benefit associated with the use of online marketing techniques is that companies can cost-effectively reach the broad audience. The present study is based on Company X which is a small-medium enterprise operating in the Food and beverage industry of Singapore. The business is carrying out its operations from the past 50 years, and at present, it has employed more than 100. This report outlines the existing communication strategy which has been adopted by Company X. Apart from this, challenges and benefits linked to social media marketing are also mentioned in this report. Main body Companys existing communication strategy Company X is operating in the food and beverage industry of Singapore, and at present, the industry is highly competitive. The selected business enterprise is facing intense competition from other market players, and thus, it is no longer easy for Company X to attract new customers and retain the old ones. Now, the company is facing issues regarding increasing sales, profitability and the reason behind this can be termed as its existing communication strategy. It can be expressed that Company X is using traditional tools of marketing communication and these tools have created obstacles in achieving long-term growth. For example, the brand invests heavily on broadcast and print media for carrying out promotion of its products and services. The company believes that the selected tools of marketing communication are useful because these tools support in creating awareness of goods and services among people in the market. However, it can be critically argued that nowadays, broadcast and print media cannot be termed as adequate as they are quite expensive as compared to modern marketing tools(Strauss, 2016). The traditional tools and techniques of marketing are also considered as highly successful and proven. On the other side of this, it can be argued that advertisement on broadcast and print media cannot be regarded as result oriented in the modern era. The rationale behind this is that sometimes ads results in creating confusion among buyers as a distorted version of products reality is displayed in the same(Tuten Solomon, 2014). In addition to this, the flow of information is one way, and the opportunities for generating feedback is also very less in the traditional communication tools. Limited space and time can be considered as other drawbacks associated with the use of traditional form of communication. The challenges of employing social media It can be expressed that replacing traditional tools and employing online marketing tools such as social media is not going to be an easy task for Company X. The rationale behind this is that the company will be required to deal with different types of issues and challenges during the same. The main problem which has been faced by companies during the implementation of social media marketing can be termed as literacy or knowledge(Scott, 2015). The selected business enterprise is making use of traditional marketing techniques form past 30 years, and it will not be easy for the brand to replace the same. To employ social media marketing, adequate skill set and knowledge in the field of digital marketing is a must(Leeflang, Verhoef, Dahlstrm, Freundt, 2014). Thus, Company X will be required to hire competent personnels who are skilled in carrying out digital marketing of products and services. Company X will also face different types of issues regarding maintaining its brand reputation in the marketplace(Ashley Tuten, 2015). The negative comments and reviews of the consumer over social media can adversely affect the overall brand image of the company. Businesses are required to develop effective strategies to deal with negative comments and reviews generated on online platforms. In the modern era, the success of social media marketing is influenced by the uniqueness and overall quality of content. Unique and quality content helps in gathering the attention of people, and it also supports in influencing their buying behaviour(Kumar, Bhaskaran, Mirchandani, Shah, 2013). However, it can be critically argued that for Company X, development of content will not be an easy task as the business will be doing this for the first time in the history of thirty years. Another challenge of employing social media marketing as a replacement for traditional marketing tool is that the company will be required to provide training and development programs(Chang, Yu, Lu, 2015). These programs are essential because they will help staff members of Company X to gain knowledge about the way in which social media marketing can be carried out. The result of this is that overall cost of operations and stress level of staff members will increase to a great extent(Kaur, 2016). Monitoring and management of customer engagement on social media channels are other challenges which Company X will face while replacing the traditional marketing techniques with the new ones. Benefits of social media and other online platform The main and most important benefit which is associated with the use of social media and other online platform is that it provides organizations with access to a large target market. Businesses can even reach international markets and customers by employing social media and other online platforms(Coombs, 2014). The use of mentioned above platforms will help Company X to improve its brand image, customer base along with the volume of sales and profits. However, it can be critically argued that to develop and maintain its online presence, the selected business enterprise will be required to invest additional resources. The benefit of using social media and other related platforms for marketing is that it results in reducing the overall cost of marketing. For example, companies are not required to pay for posting advertisement and information on these channels(Grunig, 2013). Increase in customer engagement is another potential benefit which is associated with the use of social media and online marketing channels(Armstrong, Kotler, Harker, Brennan, 2015). The rationale behind this is that the mentioned above platforms can provide Company X with an opportunity to carry out two-way communication and generate instant feedback. In addition to this, the response of people in the market regarding new products, offer and companys overall performance can be easily evaluated with the use of social media and online channels of marketing(Cornelissen Cornelissen, 2017). On the contrary of this, it can be critically argued that social media do not produce desired outcomes if companies are not maintaining their social presence effectively(Dinner, Van Heerde, Neslin, 2014). Company X may also expose to several risks linked with information leakage, negative feedback, and hacking while carrying out the use of social media as a tool for marketing. However, the use of online platforms will directly reduce the companys dependency on the paid form of advertisements. Feasible online communication strategy A feasible online communication strategy is developed and mentioned below as: Identify business goals The key goal of Company X is to increase the volume of sales, profits and stay competitive in the industry. Apart from this, increasing brand awareness and image is another major goal of the selected business enterprise Setting communication objectives- The purpose of the company will be to replace its traditional communication system with modern and online communication techniques. Furthermore, its objective is to employ social media marketing within the period of next six months. Identify ideal customers The use of social media and online marketing channels will be carried out to communicate with idea customers who will be people in middle and higher income group of society. Apart from this, youngsters and working professionals will also be targeted by the brand. Selection of communication channels Social media and emails are going to be the two important channels which Company X will be using to communicate with ideal customers. It can be expressed that selection of right and efficient channels are essential for long-term growth and success of online communication strategy. Implementing the strategy - The selected business enterprise will emphasize more on developing unique and quality content to communicate with its target customers. Here, a team of digital marketing personnels will be developed, and these individuals will be responsible for managing the online communication strategy of Company X. Measurement and control The process of measurement and control is carried out with the help of different tools and techniques. For example, factors such as sales lead generated, online traffic and level of customer engagement will be taken into consideration by Company X to measure the success of online communication strategy. In case if when there is the gap between existing and desired results, effective measures of control will be taken by the business. Conclusion In the present scenario, social media and other online channels have emerged as the most potential platforms for conducting marketing and promotion of services and products. To sustain in the long run, Company X is required to replace its traditional marketing communication strategy with a new one which focuses on social media and other related channels. It can also be inferred that the company will face some challenges in the implementation of new online communication strategy, but the strategy will offer a wide range of benefits in the long run. References Armstrong, G., Kotler, P., Harker, M., Brennan, R. (2015). Marketing: an introduction. Indiana: Pearson Education. Ashley, C., Tuten, T. (2015). Creative strategies in social media marketing: An exploratory study of branded social content and consumer engagement. . Psychology Marketing , 15-27. Chang, Y. T., Yu, H., Lu, H. P. (2015). Persuasive messages, popularity cohesion, and message diffusion in social media marketing. Journal of Business Research , 777-782. Coombs, W. T. (2014). Ongoing crisis communication: Planning, managing, and responding. California: Sage Publications. Cornelissen, J., Cornelissen, J. P. (2017). Corporate communication: A guide to theory and practice. California: Sage. Dinner, I. M., Van Heerde, H. J., Neslin, S. A. (2014). Driving online and offline sales: The cross-channel effects of traditional, online display, and paid search advertising. . Journal of Marketing Research , 527-545. Grunig, J. E. (2013). Excellence in public relations and communication management. Abingdon-on-Thames: Routledge. Kaur, G. (2016). Asian Journal of Multidisciplinary Studies. Social Media Marketing , 14-22. Kumar, V., Bhaskaran, V., Mirchandani, R., Shah, M. (2013). Practice prize winnercreating a measurable social media marketing strategy: increasing the value and ROI of intangibles and tangibles for hokey pokey. . Marketing Science , 194-212. Leeflang, P. S., Verhoef, P. C., Dahlstrm, P., Freundt, T. (2014). Challenges and solutions for marketing in a digital era. European management journal , 1-12. Scott, D. M. (2015). The new rules of marketing and PR: How to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly. . New Jersey: John Wiley Sons. Strauss, J. (2016). E-marketing. Abingdon-on-Thames: Routledge. Tuten, T. L., Solomon, M. R. (2014). Social media marketing. . California: Sage. Vinerean, S., Cetina, I., Dumitrescu, L., Tichindelean, M. (2013). The effects of social media marketing on online consumer behavior. International Journal of Business and Management , 66.

Thursday, November 28, 2019

The Relationship between Suggestibility and Self

Abstract This report presents the survey aimed at examining the link between self-monitoring as measured by the Self-monitoring Scale and suggestibility, which is measured by the Gudjonsson Suggestibility Scale (GSS). In this study, it is hypothesized that there is a significant difference in the suggestibility scores between the low and high self-monitoring groups.Advertising We will write a custom report sample on The Relationship between Suggestibility and Self-monitoring specifically for you for only $16.05 $11/page Learn More The study involved 51 participants aged 17-48 years old. The results obtained in this study suggested that there is a significant difference in the suggestibility scores between low and high self-monitors. Furthermore, these findings support previous studies on the same topic. The studies suggest that high self-monitors are more sensitive to interrogative challenges or suggestibility when compared to low self-monitors. Thus, th ey are bound to have high suggestibility scores on the GSS than the later. Therefore, there is a statistically significant difference in the suggestibility scores between the two groups. Introduction Previous research studies on suggestibility are concerned with investing the factors influencing this psychological concept relative to the results of the two forms of GSS, that is, GSS 1 and 2. Self-monitoring has been identified as the major factor influencing suggestibility in the context of a variety of interviews or interrogations particularly in clinical and forensic interrogative practices (Klein et al., 2004). Very few such studies have been conducted on university students in order to explore any significant differences in suggestibility among the two levels of self-monitoring. However, a variety of studies indicate that there is a strong relationship between suggestibility and self-monitoring such that the later influences the various degrees of suggestibility. According to Ba in et al. (2006), high self-monitors score highly in almost all the four categories of the Gudjonsson Suggestibility Scale 1 (GSS 1) relative to low self-monitors. Therefore, self-monitoring entails the practice of paying attention to various personal, situational, and social factors during an interrogative exercise that requires strict memory recall. The personal and social prompts include various beliefs and values held by various individuals relative to the society’s concern for the correctness of an individual’s actions. On the other hand, suggestibility refers to the degree to which, an individual in an isolated social context, accepts and comprehends the content of a query, which prompts the subsequent behavioral changes and responses categorized as suggestible or resistant. Therefore, suggestibility is dependent on self-monitoring in many aspects.Advertising Looking for report on psychology? Let's see if we can help you! Get your first paper with 15% OFF Learn More According to Gudjonsson Clark (1986), self-monitoring is part of the coping mechanisms developed by the interviewee when exposed to various contextual challenges as a result of interrogative suggestibility. The scholars indicate that under interrogative suggestibility, all interviewees have a general apprehension of the situation in relation to the socially acceptable factors affecting an individual’s behavior. In this case, self-monitoring plays a major role in creating a defiant or a gullible behavioral rejoinder to the situational characteristics (Gudjonsson, 2003). In addition, a defiant or negative response to the situation is important in determining the degree of suggestibility in different contexts. The negative response alters any previous feedbacks to a given situation thereby allowing the interviewee to alter their current responses and increase their vulnerability to misinformation during questioning. A recent study investigates the connection b etween self-monitoring and suggestibility relative to the scores obtained on the Gudjonsson Suggestibility Scale 1 (GSS 1). The survey employs the self-monitoring scale in measuring the degree to which some individuals relate social prompts to certain situations and their susceptibility to misinformation as recorded on the GSS (Gudjonsson, 1997). The study found out that different individuals can be categorized on the basis of self-monitoring into high and low self-monitors. The findings of the study indicate that high self-monitors are more susceptible to misinformation contained on the GSS when compared to low self-monitors. This is attributable to high self-monitors being more sensitive to situational prompts and their influence on the socially acceptable actions rather than the content on the GSS. Consequently, high self-monitors are concerned about the situational demands and the social response to their actions more than misinformation on the GSS. The present research study is aimed at investigating the relationship between suggestibility and self-monitoring on undergraduate psychology students. This population has not been studied in the previous surveys on the same topic. Therefore, this study will give a detailed report of a group which has not been studied in a while in relation to self-monitoring and suggestibility. In this survey, it is hypothesized that due to the influence of external social prompts, there is a statistically significant difference in the suggestibility scores between the low and high self-monitors. Method Design The survey involved a single independent variable, which was categorized into two, low and high self-monitoring.Advertising We will write a custom report sample on The Relationship between Suggestibility and Self-monitoring specifically for you for only $16.05 $11/page Learn More Participants Fifty one undergraduate psychology students were voluntarily recruited into the study. This sample po pulation consisted of 11 Males and 40 Females aged 17-48 years (Mean= 23.58, SD= 8.21). Materials Self-monitoring This refers to the practice of paying attention to various situational demands or prompts, which influence the socially acceptable behavioral changes in different individuals under a given complex or challenging situation. In the present survey, self-monitoring was measured by the Revised Self Monitoring Scale (Lennox Wolfe, 1982, p. 1). The scale had 13 tabulated statements and 5 optional answers. In this scale, the participants were required to place an X in the square showing the right answer. Furthermore, the scale comprised of statements such as, â€Å"In social situations, I have the ability to alter my behavior if I feel that something else is called for† and â€Å"I have the ability to control the way I come across to people, depending on the impression I wish to give them† (Lennox and Wolfe, 1982, p. 1). Besides the answers to these statements inc luded, â€Å"Never,† â€Å"Occasionally,† â€Å"Sometimes,† â€Å"Often,† and â€Å"Always† (Lennox Wolfe, 1982, p. 1). The scale gave a score range of 0-52 in which scores above 30 indicated high self-monitoring and those below 30 indicated low self-monitoring. Suggestibility This entails the various challenges or pressures to which the participants are exposed to during questioning. Therefore suggestibility is the degree to which these challenges are bound to influence behavioral changes in the participants, which indicates whether they are high or low self-monitors (Gudjonsson, 1997). Suggestibility was measured using the Gudjonsson Suggestibility Scale, which composed of 20 questions derived from a story that was presented to participants orally (Gudjonsson, 1997). Fifteen of the questions in this scale were leading questions, which had misinformation while the remaining five were true implying that they had no misleading information. The numb er of suggestive questions answered by an individual indicated the suggestibility score. This scale provided a score range of 0-15 in which higher scores indicated a greater degree of suggestibility. Overall, the equipment used in this survey was a questionnaire, which was employed in two surveys, one involving the written questionnaire and the other involved an oral questionnaire.Advertising Looking for report on psychology? Let's see if we can help you! Get your first paper with 15% OFF Learn More Procedure At the beginning of the survey, the narrative was read to the participants. The participants then filled out a questionnaire on the basic demographic questions and the self-monitoring measures. Subsequently, the participants were asked to answer the 20 questions about the narrative that had been read to them earlier. In order to allow for measurement of the suggestibility scores, the immediate recall procedure was employed. At the end of the experiment, the participants were debriefed about the nature of the study. The self-monitoring scale provided two scores in which a score is given for the wrongly answered suggestive question. High suggestibility scores indicated high self-monitoring while low scores indicated low self-monitoring. On the other hand, the GSS measured the memory recall in which the correct score was awarded for the right answer to the questions about the narrative. This was based on the answers being the same as the original idea or meaning contained in the story. High scores indicated a higher vulnerability to suggestibility while low scores indicated lower sensitivity. Results According to the scoring protocols describes above, 24 participants were categorized as low self-monitors because they scored lowly in both the self-monitoring scale and on the GSS. On the other hand, 27 participants were categorized as high self-monitors because they scored highly in the two scales. The mean score for the low self-monitoring group was 5.1833 (SD= 2.00603) and that of the high self-monitoring group was 8.0370 (1.83410). Moreover, an independent-groups t-test showed that there was a statistically significant difference in the suggestibility scores between the low and high self-monitoring groups, scores (t(49) = 20.17, p 0.001). Consequently, low suggestibility implies that there was a low tendency for the participants who had low suggestibility scores to pay attention to the situational demands while high suggestibility implies that the degr ee of sensitivity to situational demands and perceptions was high among the participants who scored high suggestibility scores (Boon Baxter, 2004). Discussion This study was designed to investigate the relationship between self-monitoring and suggestibility. It was hypothesized that there is a statistically significant difference between the low and high self-monitoring groups. The findings of the study confirmed that the hypothesis was correctly stated. It was noted that the high self-monitors had high suggestibility scores compared to the low self-monitors as shown in fig. 1 below. Fig. 1  Self-monitoring score Group n Mean Standard Deviation Low Self-monitors 24 5.1833 2.00603 High Self-Monitors 27 8.0370 1.83410 t-test score (t (49)= 20.17, p0.001) The results indicate that high self-monitors are more susceptible to the challenges on the GSS, which include leading questions and negative or defiant responses. Studies indicate that paying attention to various situatio nal and social prompts determines whether an individual will provide an impressionable or resistant feedback to a GSS question (Boon Baxter, 2004). Therefore, these individuals tend to treat all the information obtained under different situations relative to the situational and social cues that influence behavioral changes. Additionally, studies indicate that high self-monitors display initial behaviors characterized as being uncertain and success-oriented. Therefore, they are bound to be more attentive to various external social prompts. The findings of the present study support these theories in many aspects. It is evident that high self-monitors experience higher degrees of uncertainty when faced with complex situations that require them to pay attention to the content rather than their perceptions of the situation. Consequently, these individuals fail to notice misinformation because they are unable to recall. This is contrary to the low self-monitoring groups who are attentive to the content rather than the social cues (Boon Baxter, 2004). Despite that the study provides strong evidence showing the link between suggestibility and self-monitoring, a number of limitations are notable. Firstly, the experimental design may not be appropriate in investigating the link between the two concepts. Since the study employed a single independent variable, it is impossible to explore the effect of other external factors on the results obtained. Therefore, inclusion of additional variables would have made the study statistically sound. Secondly, the sample selected may have been inappropriate and biased. Inclusion of an equal number of males and females would have made the study more practical. Future studies should include a different experimental design comprising of both independent and dependent variables in addition to an equal number of males and females. This kind of study can allow the experimenter to assess the effect of other factors on the relationship bet ween self-monitoring and suggestibility. Additional studies are also required to determine whether there are any significant differences between boys and girls relative to the relationship between suggestibility and self-monitoring. Conclusion The report presents the findings of a survey aimed at investigating the link between suggestibility and self-monitoring among 51 undergraduate psychology students. In this study, the self-monitoring scale and the GSS are used to measure the degree of self-monitoring and suggestibility respectively. In this study, it is hypothesized that there is a significant difference in suggestibility scores between the low and high self-monitoring groups. From the discussions above, it is indicated that high self-monitors are more susceptible to suggestibility compared to low self-monitors because they scored highly on the GSS. Therefore, it is evident that there is a significant difference in the suggestibility scores between the two groups.a Reference Li st Bain, S.A., Baxter, J.S. Ballantyne, K. (2007). Self-monitoring style and levels of interrogative suggestibility. Personality and Individual Differences, 42, 623-630. Boon, J. C. W., Baxter, J. S. (2004). Minimizing extraneous, interviewer-based interrogative suggestibility. Legal and Criminological Psychology, 9(2), 229–238. Gudjonsson, G. H. (1997). The Gudjonsson Suggestibility Scales Manual. Hove: Psychology Press. Gudjonsson, G. H. (2003). The Psychology of Interrogations and Confessions: a  Handbook. Chichester: Wiley. Gudjonsson, G. H., Clark, N. K. (1986). Suggestibility in police interrogation: A social psychological model. Social Behavior, 1, 83–104. Klein, O., Snyder, M., Livingston, R. W. (2004). Prejudice on the stage: Self monitoring and the public expression of group attitudes. British Journal of Social Psychology, 43(2), 299–314. Lennox, R.D. Wolfe, R.N. (1982). Concern for appropriateness as a moderator variable in the statistical expl anation of self-reported use of alcohol and marijuana. Journal of Personality, 53(1), 1-16. This report on The Relationship between Suggestibility and Self-monitoring was written and submitted by user Danika O. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Monday, November 25, 2019

Rumble in the Jungle

Rumble in the Jungle On October 30, 1974, boxing champions George Foreman and Muhammad Ali faced off in Kinshasa, Zaire in â€Å"the Rumble in the Jungle†, an epic match widely recognized as one of the most important sporting events in recent history. The venue, the politics of the two fighters, and the efforts of its promoter, Don King, made this heavy-weight championship into a fight over competing ideas of black identity and power. It was a multi-million dollar anti-colonial, anti-white dominance exhibition, and one of the grandest spectacles of Mobutu Sese Seko’s long reign in the Congo. The Pan-Africanist versus the All American The â€Å"Rumble in the Jungle† came about because Muhammad Ali, the former heavy-weight champion, wanted his title back. Ali opposed the American Vietnam War, which he saw as another manifestation of white oppression of other races. In 1967, he refused to serve in the US Army and was found guilty of draft evasion. In addition to being fined and jailed, he was stripped of his title and banned from boxing for three years. His stance, though, earned him the support of anti-colonialists world-wide, including in Africa. During Ali’s ban from boxing, a new champion emerged, George Foreman, who proudly waved the American flag at the Olympics. This was a time when many other African-American athletes were raising the black power salute, and white Americans saw Foreman as an example of powerful, but unthreatening black masculinity. Foreman supported America, because he himself had been lifted out of grinding poverty by governmental programs. But for many people of African descent, he was the white man’s black man. Black Power and Culture From the start the match was about Black Power in more ways than one. It was organized by Don King, an African-American sports promoter in an era when only white men managed and profited from sporting events. This match was the first of King’s spectacle prize fights, and he promised an unheard of $10-million-dollar prize purse.   King needed a wealthy host, and he found it in Mobutu Sese Seko, then leader of Zaire (now known as the Democratic Republic of the Congo). In addition to hosting the match, Mobutu brought in some of the most renowned black musicians in the world at that time to perform in a massive three-day party to coincide with the fight. But when George Foreman was injured in training, the match had to be postponed. All those musicians could not postpone their performances, though, so the concerts ended up being held five weeks before the fight itself, to the disappointment of many. Still the match and its fanfare were a clear statement about the value and beauty of black culture and identity. Why Zaire? According to Lewis Erenberg, Mobutu spent   $15 million dollars on the stadium alone. He got assistance, reportedly from Liberia, for the music concerts, but the total sum spent on the match is equal to at least $120 million dollars in 2014, and probably far more. What was Mobutu thinking in spending so much on a boxing match? Mobutu Sese Seko was known for his spectacles with which he asserted the power and wealth of Zaire, despite the fact that by the end of his rule, most Zairians were living in deep poverty. In 1974, though, this trend was not yet as evident. He had been in power for nine years, and during that time Zaire had witnessed economic growth. The country, after initial struggles, appeared to on the rise, and the Rumble in the Jungle was a party for Zairians as well as a massive marketing scheme to promote Zaire as a modern, exciting place to be. Celebrities like Barbara Streisand attended the match, and it brought the country international attention. The new stadium gleamed, and the match drew favorable attention. Colonial and Anti-Colonial Politics At the same time, the very title, coined by King, â€Å"the Rumble in the Jungle† reinforced images of Darkest Africa. Many Western viewers also saw the large images of Mobutu displayed at the match as signs of the cult of power and sycophantism they expected of African leadership. When Ali won the match in the 8th round, though, it was a victory for all those who had seen this as a match of white versus black, of establishment versus an anti-colonial new order. Zairians and many other former colonial subjects celebrated Ali’s victory and his vindication as the heavy weight champion of the world. Sources: Erenberg, Lewis A. â€Å"Rumble in the Jungle†: Muhammad Ali vs. George Foreman in the Age of Global Spectacle.Journal of Sport History  39, no. 1 (2012): 81-97. https://muse.jhu.edu/  Journal of Sport History 39.1 (Spring 2012) Van Reybrouck, David. Congo: The Epic History of a People. Translated by Sam Garrett. Harper Collins, 2010.   Ã‚   Williamson, Samuel. Seven Ways to Compute the Relative Value of a U.S. Dollar Amount, 1774 to present, MeasuringWorth,  2015.

Thursday, November 21, 2019

Ethics Framework Research Paper Example | Topics and Well Written Essays - 750 words

Ethics Framework - Research Paper Example In organizations, six sigma refers to the process of measuring quality, which works to beat perfection. This model aims at eliminating defects since it is a data-driven and a methodology on its own. Additionally, the model aims at achieving the organization’s initiatives using its tools and processes. These organizational initiatives include reduction of scrap and costs, an improvement on quality production, and reduction in market duration and cycle durations. Six Sigma has three main components that help to achieve the organizational initiatives. These include goals of Six Sigma quality, tools of six sigma, and processes of six-sigma model. Despite being part of Six Sigma components, quality is the least important component in this model. This is because most organizations focus on costs and schedules of the organization since their objective is to obtain the bottom line. This shows that Six Sigma is just one of the possible focuses. In most cases, each product has defects. However, each defect is a good opportunity for the organization. At this point, an organization can lay strategies to eliminate such defects in the future. This will enhance ethics of the organization since quality is achieved. On the other hand, six-sigma influences the already available tools. Since Six Sigma tools is another component of Six Sigma model, organizations have not been utilizing these tools to the fullest. Six Sigma focuses on getting these tools and putting them into action to achieve the set targets. Some of the six-sigma tools include means of analysis, variance analysis, confidence interval, contingency table among others. Organizations must integrate on these tools to make six-sigma an effective model (Ferrell, Fraedrich , and Ferrell, 2013). The third component of six-sigma is the processes. This includes putting the six-sigma tools into other frames so as to diversify the importance. Six-sigma model does not focus on learning how to use the tools only but incl udes applying them into necessary sequences to achieve better results.

Wednesday, November 20, 2019

Pub industry Case Study Example | Topics and Well Written Essays - 2750 words

Pub industry - Case Study Example Certainly, this measure was applauded by the owners of the pubs and there are good reasons to expect the increase in the number of the customers. Another legislative initiative might more detrimental to the industry of pubs. Labor party has proposed to introduce total ban on the smoking in pubs, though it is still a proposal and is widely debated. In current edition of the proposed legislature smoking will be allowed only in those pubs that do not serve the food. One of the impacts is undoubtedly possible negative consequences for the business of the pubs. If this initiative is accepted, the pub industry will have to adapt itself to new environment and devise new ways to lure their steadfast customers. It can do it either by shifting to new pubs that will provide clients with drinks (new strategy should be devised in this case) or by reorganizing its chain of the pubs ( as Wetherspoon is large company it might try to reorganize its chain by establishing two types of the pubs- those which serve the food and those that do not. This reorganization should be based after thorough investigation of geographical and social factors, once the company has obtained a reliable data on where it would be more appropriative to open the pubs mentioned). Economic factors. The UK has one of the most developed economies in the world, with the annual growth rate of 1.7% percent in 2005. (Prediction). The GNP per capita is one of the highest in the world; it is one of the most important factors as it means high purchasing power of Britons, who enjoy going out and currently have less time, possibilities and inclinations to cook meal at home. Strong economy also means the possibility for expansions on the market and provides the company with stable environment to plan...Economic factors. The UK has one of the most developed economies in the world, with the annual growth rate of 1.7% percent in 2005. (Prediction). The GNP per capita is one of the highest in the world; it is one of the most important factors as it means high purchasing power of Britons, who enjoy going out and currently have less time, possibilities and inclinations to cook meal at home. Strong economy also means the possibility for expansions on the market and provides the company with stable environment to plan its future operations. Several import restrictions on the technological equipments or raw materials used in the production of the beer, might hamper the development of the industry. The industry might also suffer from low import duties on alcoholic drinks, which encourage customers to purchase the drink abroad. Social factors. Several social factors such as late marriage, increasing number of divorces and growing number of persons with high incomes as well as more hours spent at the workplace might influence the business of the pub industry. More and more people prefer to go out to dine at the pubs; the majority of them simply do not have enough time to cook the meals at home. That is why the company should study these factors thoroughly in order to understand what forces are driving people to dine out. There are no grounds to expect any technological innovations or breakthrough in the industry in the nearest future, neither there is a possibility for the breakthrough in the long-term.

Monday, November 18, 2019

Divorce Case Study Example | Topics and Well Written Essays - 1000 words

Divorce - Case Study Example Judge: Let this not be a discourse, but I advocate divorce mediation as an eminent step to be taken as a marriage buttress before a couple comes to court. Often marriages are saved when divorce mediators arbitrate and collaborate to get couples back together. So rather than making divorce mediation sound as a defect in the system, I would insist the lawyer to cohere to the specific case. Please divulge the details endemic to the case. Lawyer: Yes, your honour. As you state, the issue of divorce mediation is an arbitrary one. My client seeks a divorce from her husband, after their five year marriage as a dire resort. The basis for the divorce is that her marriage is devoid of the main ingredients: trust and love. Her mental and physical torture has been chronic and justice has been dilatory. The distraught lady deferred divorce till now and lived with the fear of physical attack. She went through physical abuse for simple reasons like not setting the plate right or for bungling up cooking. Kim put her through hell and all she wants is an affable life and equitable justice, which the mediation firm failed to provide. Lawyer: Jackie is a victim of the system, and we have all the evidence the court needs to prove the case. However, let me delineate from the issue and take you to the time of Kim's schooling. School reports constantly emulate Kim to be a rough child. He records show a delinquent affectation through his college days also. He had been denounced by his affluent parents on account of his drug addiction and other vices. Moreover Kim is constantly in and out of clandestine love affairs. I put forth the court an assimilation of his anomalies. Judge: Please also pass the details to the jury so that they can check that there is no disparity and the facts cohere together. Also I would suggest you as a lawyer to abstain from such strong statements. Judge: (After viewing the documents with a discriminate eye) A circumspect view of the records of violence does appall me. However, Kim's records also show that he was quite dextrous and diligent at his work as a mechanic. But let me not deviate from the issue. Was Jackie aware at the time of her marriage that the situation was askew and Kim was a charlatan husband Did she know the situation she would get herself into, with the marriage Lawyer: Jackie's marriage to Kim was more of an arrangement by Kim's parents, who sought a bride from an affluent family. His agile nature led no clue in the first year of marriage. She soon knew about his duplicity and drug abuse, a caustic issue, but thought marriage would cure it. After the first happy year, there was anarchy especially when Kim tried to curb her academic pursuits. Jackie is a devout catholic, and tried to circumvent the situation by attempting to talk to Kim about the issues their marriage was facing. But his behaviour just became increasingly cantankerous and her life was effete with physical and moral abuse. I thus elicit the court to apprehend Kim not just for divorce but also rendering circuitous moral and personal injury to my client. Judge: Jackie could you articulate the

Friday, November 15, 2019

Spanish Language Varieties in Spain and in Mexico

Spanish Language Varieties in Spain and in Mexico Spanish language varieties in Spain and in Mexico. George Bernard Shaw regarded Great Britain and America as ‘two countries divided by a common language’. This viewpoint can be also applied to Spain and Mexico, the Spanish-speaking countries with different language varieties and dialects that have been formed under the influence of specific historical, cultural, political and social events. Despite the fact that Spanish is spoken in many countries, the major varieties of Spanish can be observed in Latin America and Spain, where the language, according to Clare Mar-Molinero (2000), â€Å"is buoyant and secure† (p.18). Spanish belongs to the Indo-European language family and comes from Vulgar Latin language, although Spanish vocabulary consists of Italian, French and Arabic words. Spanish language in Latin America has five major varieties: the Caribbean, the South American Pacific, the Argentinian-Uruguyan-Paraguayan, the Central American, and the Highland (or Standard) Latin American. However, this classification is too generalised, as it is based only on the differences in pronunciation. Due to â€Å"the immensity of the territory where Latin American Spanish is spoken† (Lipski, 1994 p.3), linguists analyse language varieties â€Å"along geographical, political, ethnic, musicological and social lines† (Lipski, 1994 p.3). The residents of Mexico mainly use the Caribbean and Highland Latin American dialects that emerged after the formation of Peruvian Spanish. Nahuatl dialect that belongs to the Uto-Aztecan language group (Andrews, 1975) and has â€Å"the greatest influence in centra l Mexico† (Lipski, 1994 p.6) is an ancient Spanish dialect. About one million Mexican people speak Nahuatl dialect nowadays. In Spain there are also two principal language varieties – the Castilian and the Andalusian dialects that were formed in the middle ages, although some regions of Northern and Southern Spain create other specific dialects. As Spanish language descends from Castile, the Spanish region that became a centre of political significance since the thirteenth century, the Castilian dialect is one of the most widespread varieties and is accepted as a national criterion in Spain. Mar-Molinero (2000) considers that the phenomenon of ‘Castilianisation’ was initiated by the Visigoths; however, it was only in the eighteenth century when the Castilian dialect displaced other language varieties as a result of Charles’ III 1768 declaration, demonstrating a profound impact of political prevalence on linguistic prevalence. Mar-Molinero (2000) also states that the Andalusian dialect considerably influenced the formation of the Standard Latin American (pp.36-37), although this viewpoint is strongly opposed by sociolinguists. Other crucial language varieties in Spain are Euskara, Galician and Catalan; these dialects have some parallels with Portuguese and French languages, although they do not belong to the Indo-European language family. The emergence of these three Spanish varieties is closely connected with the spread of nationalism. The Levantine varieties also constitute an important group of dialects utilised in such Spanish regions as Alicante, Valencia and Castellà ³n. People in these areas currently use Catalan/Valencian, Murcian, Andalusian, Aragon, and La Manche/Castile dialects. The differences in all these Spanish language varieties attribute to pronunciation, vocabulary and grammar (Penny, 2000). In particular, pronunciation of the Standard Latin American differs from the Castilian, similar to the dissimilarities between British English and American English. In the Castilian dialect the sounds ‘ce’ or ‘ci’ are changed into ‘th’: ‘gracias’ (thanks) appears as ‘gratheas’; however, in the Standard Latin American the word ‘gracias’ is pronounced as ‘gras-see-as†. Such separate pronunciation of the word ‘grasseeas’ is a characteristic feature of the Standard Latin American dialect. In the Castilian dialect some words are ended in a vocable vowel, losing their last consonants, while two Mexican dialects are characterised by the pronunciation of final consonants. Overall, the speech in Mexico is slow in comparison with the speech in the majority of Spanish regio ns (Hill Hill, 1986); however, the Caribbean, or Lowland dialect is defined as a rather prompt and informal variety of Spanish language. In addition to the differences in pronunciation, there are some differences in grammar. In Mexican Spanish ‘ustedes’ (you) is utilised both for formal and informal address, while in Castilian Spanish there are two words for formal and informal address – ‘ustedes’ and ‘vosotros’, respectively. Some verbs in the Caribbean and Highland Latin American dialects have changed their initial forms, acquiring certain Anglicisms and Americanisms. In particular, Mexican residents say, â€Å"Apliquà © a la Universidad† (I applied to the university), while Spanish people utilise a more precise form – ‘Postulà © a la universidad’. Similarly, Spaniards in Spain prefer to utilise pasado perfecto (the compound tense that is similar to English Present Perfect tense): ‘Yo he viajado a los Estados Unidos’ (I have travelled to the USA). Mexican people use a more simplified tense – pretà ©rito indefinido (Englis h Past Indefinite), for example, â€Å"Viajà © a Estados Unidos† (I travelled to the USA). According to Julia Kristeva (1989), â€Å"Language is so intimately linked to man and society that they are inseparable† (p.3); thus, the utilisation of Anglicisms and Americanisms in Mexican Spanish reflects historical and social differences between Spain and Mexico. Duncan Green (1997) points at the impact of the United States on language and identity of Mexican population; in particular, the author states that â€Å"The mass media has become a battleground in the struggle to define Latin American’s identity† (pp.98-99). The simplification of Spanish language in Mexico reveals that various social changes modify language, and language shapes the identity of Mexican people. As Mar-Molinero (2000) states, â€Å"Not only does language have an instrumental role as a means of communication, it also has an extremely important symbolic role as marker of identity† (p.3). Due to the fact that social identities of Mexican and Spanish people differ, Spanish language of Mexico and Spain is characterised by a rather diverse vocabulary. For instance, the word ‘Okay’ is translated as ‘Sale’ in Mexico, and as ‘Chungo’ – in Madrid; similarly, the word ‘work’ is rendered as ‘chambear’ in Mexico and as ‘currar’ – in Spain. Another difference that distinguishes Mexican Spanish from Spanish in Spain is the preservation of archaisms in the Caribbean and Highland Latin American dialects. Such words and expressions as ‘Órale’ (All right), ‘Ya mero’ (almost) or ‘Quà © pedo?† (What is going on?) are normal for Mexican Spanish, but they are not utilised in Spain. John Lipski (1994) considers that these language varieties emerged as a result of cultural and social interactions of Spain and Mexico with other countries. The Standard Latin American dialect was considerably influenced by Italian and African immigrants who arrived in Latin America at the end of the nineteenth – the beginning of the twentieth centuries (Lipski, 1994 pp.11-12). Skidmore and Smith (2000) reveal the similar viewpoint, claiming that in Latin America â€Å"languages, food, sports, and music all show profound and continuing African influence† (p.356). Simultaneously, the Standard Lat in American and the Caribbean dialects reflect native roots, especially Indian roots that are rather distinct in Mexican Spanish. For instance, the language of the Mayans serves as the basis for more than thirty dialects in Mexico, let alone the language of the Aztecs. In particular, many modern Mexican dialects preserve initial and final sounds tl- in certain words, like ‘Nahuatl’, ‘Quetzalcoatl’, the god of Aztecs, or ‘Tlaxcala’, Mexican state. As Skidmore and Smith (2000) point out, â€Å"Aside from the Mayans, Aztecs, and Incas, there were many other Indian cultures. In the area of modern-day Mexico alone there were over 200 different linguistic groups† (p.14). However, the impact of the Castilian language on the formation of Mexican Spanish is the greatest, as the Castilian was the only language taught in Mexican schools with the arrival of Spanish settlers. Thus, three major aspects aggravated the differences between Spanish spoken in Spain and Spanish spoken in Mexico: Spanish settlements in Mexico, immigration of English, Italian and African people, and finally, linguistic drift. Analysing Spanish language varieties in Mexico and Spain, the essay demonstrates that the differences mainly exist in spoken language, influencing such linguistic aspects as vocabulary, pronunciation and grammar. The Caribbean and Highland Latin American dialects in Mexico and the Castilian and the Andalusian dialects in Spain are characterised by diverse accent, idioms and unique words, but these variants are integral parts of Spanish language. As a result of various social and political changes, modern Mexican Spanish has been exposed to the process of Americanisation, which considerably simplifies vocabulary and grammar of Spanish dialects in Mexico and intensifies the differences between Mexican Spanish and Spanish spoken in Spain. The spread of travels and mass media changes Spanish language in both Mexico and various areas of Spain, revealing unique cultural identities of different Spanish-speaking groups.   Ã‚  Ã‚   Bibliography Andrews, J. R. (1975) Introduction to Classical Nahuatl. Austin, University of Texas. Green, D. (1997) Faces of Latin America. Nottingham, Russell Press, Latin American Bureau. Hill, J. H. and Hill, K.C. (1986) Speaking Mexicano. Tucson, University of Arizona Press.   Kristeva, J. (1989) Language: The Unknown An Initiation Into Linguistics. London, Harvest Wheatsheaf. Lipski, J.M. (1994) Latin American Spanish. London, New York, Longman. Mar-Molinero, C. (2000) The Politics of Language in the Spanish-Speaking World from Colonization to Globalization. London, New York, Routledge. Penny, R. (2000) Variation and Change in Spanish. Cambridge: Cambridge University Press. Skidmore, T. E. and Smith, P.H. (2000) Modern Latin America. 5th edition. Oxford, Oxford University Press.

Wednesday, November 13, 2019

Redefine by Incubus Essay -- Music Bands Incubus Musicians Essays

Redefine by Incubus "Redefine" is the perfect song to represent us in the time capsule. The song supports using your knowledge to empower yourself, and be an individual. It also emphasizes using your knowledge and intelligence to make the world a better place. The song also reminds us to be wary of abusing our power. We can use our power to make the world a better place, but we can also use our power to the wrong ends and destroy our planet and our lives. Redefine is a rock song, and therefor part of the pop culture. For this reason it is not tied down to any cultural roots, making it accessible to people of all creeds and colors. Brandon Boyd, vocalist for Incubus, starts the song with an interesting analogy. He tells us to "imagine [our] brain as a canister filled with ink...now think of your body as the pen where the ink resides." In effect he is telling us that we each are a well of knowledge and we should use it. College is widely regarded as not only institution to give us knowledge, but also a place to give us the skills to use it. We should not just lear...

Monday, November 11, 2019

Cell Phone in Life Essay

In modern life, cell phone is an indispensable tool to all people. To everyone, a cell phone is a magic tool, which is a mean of telecommunication, an entertainment device and a great work supporter. To me, I cannot imagine how I can live without my phone. The basic function of a cell phone is to connect people. We use our cell phones to communicate with the other ones. For example, we can talk to parents and send our love to them in a thousand mile away in a second. We can help people who are in an emergency with a finger. Or simply, we can gather our friends to hang out have fun with easy calls or texts. A cell phone is a magic tool, which can help us contact people only with a hand. Moreover, a cell phone is an excellent tool we need for our studying and business. At school, some applications of cell phone help us solving the problems in class. For example, we can record the lectures of professors in class and watch his lecture again at home in order to better understand the knowledge, or when applying knowledge, we can take some pictures in the lab class to observe our lab results better. At work, our cell phones can be a USB to store data, or a mini computer to send our report, and even a small portable computer to surf the Internet, which is essentially important to every businessman. A cell phone is vital to an entrepreneur or a student‘s career. Finally, another advantage of cell phones is to entertain. In our cell phones, we can store our favorite songs to listen to when feeling sad, videos and pictures of our beloved ones to view when we miss them, which makes us happier. We can also play games in our cell phones, helping us burning off stress and starting to feel happy again. Without cell phones, our life would be much less enjoyable. For instance, your best friend is upset about problems of her or his family. You can comfort her or him by your favorite songs, and then look for something fun, like game or funny video to relax. With a cell phone, we will never have to be sad for a long time. Today, everybody prepares himself or herself with a cell phone, like a vital thing in his or her modern life. As the cell phones are improved with advance functions, they will make our lives more convenient and comfortable. People are advised to equipped themselves with a cell phone to improve their lives.

Friday, November 8, 2019

Michelangelo and the Sistine Chapel essays

Michelangelo and the Sistine Chapel essays Many consider Michelangelo's frescoes on the ceiling of the Sistine Chapel to be the greatest achievement in Western art, having inspired countless artists to use its styles and motifs in their own work. Since its unveiling 490 years ago, this complex masterpiece has transfixed countless viewers through its historical illustrations and predominant themes of the human experience. Michelangelo's decoration of the ceiling is a monument to the extraordinarily creative and integrative capacities of the mind (Oremland,1). Many of the historical records which traced its progress, technique, cost, and time spent on it have been lost or destroyed. Thus, the questions of how, when, and why Michelangelo painting the ceiling have been the topic of much debate over the centuries. Recently, even more controversy arose when the ceiling was cleaned and restored to its original color and beauty. Nevertheless, as the work is better understood, the universality of themes which give it vitality and endu rance is better appreciated. The Sistine Chapel was begun by Pope Sixtus IV probably in 1475, the year Michelangelo was born. It was built to serve functional and symbolic purposes. Functionally, it was to be a fortress into which the pope and important members of the clergy could find a safe retreat. It was also to be the main ceremonial chapel of the Vatican Palace. Its most important function was to house the congregation during its selection of the papal successor (Oremland, 33). Pope Sixtus's nephew, Julius II, was certainly the greatest of patrons to Michelangelo. Elected pope in 1503 at the age of 65, Julius decided to tear down St. Peter's in order to build a larger one. He also wanted to place his own tomb in the new church, with some forty large marble sculptures by Michelangelo. Julius changed his mind about the sculptures when a barge carrying a shipment of marble blocks sank into the Tiber River. In 1508 he later commissioned Michelangelo t...

Wednesday, November 6, 2019

The Grapes Of Wrath Essays (1216 words) - U.S. Route 66, Dust Bowl

The Grapes Of Wrath Essays (1216 words) - U.S. Route 66, Dust Bowl The Grapes of Wrath The Grapes of Wrath is a novel by John Steinbeck that exposes the desperate conditions under which the migratory farm families of America during the 1930's live under. The novel tells of one families migration west to California through the great economic depression of the 1930's. The Joad family had to abandon their home and their livelihoods. They had to uproot and set adrift because tractors were rapidly industrializing their farms. The bank took possession of their land because the owners could not pay off their loan. The novel shows how the Joad family deals with moving to California. How they survive the cruelty of the land owners that take advantage of them, their poverty and willingness to work. The Grapes of Wrath combines Steinbeck adoration of the land, his simple hatred of corruption resulting from materialism (money) and his abiding faith in the common people to overcome the hostile environment. The novel opens with a retaining picture of nature on rampage. The novel shows the men and women that are unbroken by nature. The theme is one of man verses a hostile environment. His body destroyed but his spirit is not broken. The method used to develop the theme of the novel is through the use of symbolism. There are several uses of symbols in the novel from the turtle at the beginning to the rain at the end. As each symbol is presented through the novel they show examples of the good and the bad things that exist within the novel. The opening chapter paints a vivid picture of the situation facing the drought-stricken farmers of Oklahoma. Dust is described a covering everything, smothering the life out of anything that wants to grow. The dust is symbolic of the erosion of the lives of the people. The dust is synonymous with "deadness". The land is ruined ^way of life (farming) gone, people ^uprooted and forced to leave. Secondly, the dust stands for ^profiteering banks in the background that squeeze the life out the land by forcing the people off the land. The soil, the people (farmers) have been drained of life and are exploited: The last rain fell on the red and gray country of Oklahoma in early May. The weeds became a dark green to protect themselves from the sun's unyielding rays....The wind grew stronger, uprooting the weakened corn, and the air became so filled with dust that the stars were not visible at night. (Chp 1) As the chapter continues a turtle, which appears and reappears several times early in the novel, can be seen to stand for survival, a driving life force in all of mankind that cannot be beaten by nature or man. The turtle represents a hope that the trip to the west is survivable by the farmer migrants (Joad family). The turtle further represents the migrants struggles against nature/man by overcoming every obstacle he encounters: the red ant in his path, the truck driver who tries to run over him, being captured in Tom Joad's jacket: And now a light truck approached, and as it came near, the driver saw the turtle and swerved to hit it. The driver of the truck works for a large company, who try to stop the migrants from going west, when the driver attempts to hit the turtle it is another example of the big powerful guy trying to flatten or kill the little guy. Everything the turtle encounters trys its best to stop the turtle from making its westerly journey. Steadily the t! urtle advances on, ironically to the southwest, the direction of the mirgration of people. The turtle is described as being lasting, ancient, old and wise: horny head, yellowed toenails, indestructible high dome of a shell, humorous old eyes. (Chp 1) The driver of the truck, red ant and Tom Joad's jacket are all symbolic of nature and man the try to stop the turtle from continuing his journey westward to the promise land. The turtle helps to develop the theme by showing its struggle against life/ comparing it with the Joad struggle against man. The grapes seem to symbolize both bitterness and copiousness. Grandpa the oldest member of the Joad family talks of the

Monday, November 4, 2019

Mid term Assignment Example | Topics and Well Written Essays - 500 words

Mid term - Assignment Example The concept helps the countries reduce the time and money spent trading among the countries. Starbucks faced three major risks in the competitive market. The first was the saturated market condition in the USA. The company started with 17 coffee locations in Seattle and over 5000 outlets in more than 20 countries. Seattle has a population of over 9000 people, which the company considers as the upper limit of market saturation. The second risk is the loss of customers due to few product options. The risk of global expansion poses risks for Starbucks due to increased competition (Graham, Cateora and Gilly 300). Starbucks can reduce the employee destruction to improve the quality of service. Product repositioning will help Starbucks win back their lost customers. Since coffee is the primary product, Starbucks should focus on improving the quality of the product. Starbucks overall corporate strategy is facing challenges due to a mismatch between consumer expectation and company strategies. They believe that having more outlets increases the sales volume. Starbuck concentrates on increasing the number of outlets without analyzing consumer satisfaction levels. The company does not apply the use of price differentiation strategy making it difficult to attract the younger generation. Product and service reposition will aid Starbucks improve their profits in Japan. The Japanese people are less conscious with the price, and look for quality. Even though they hesitate to spend, they do so only for high quality products. The Japanese are cultural oriented hence the marketing strategies of Starbucks should relate to the cultural aspects to gain more audience (Graham, Cateora and Gilly

Friday, November 1, 2019

Organized Crime Gangs Essay Example | Topics and Well Written Essays - 250 words

Organized Crime Gangs - Essay Example It is termed as outlaw because such organizations are not registered with the AMA or the American Motorcyclist Association and hence do not adhere to AMA rules and regulations. A new member is admitted after being properly vetted and must swear loyalty to the club. The OMG chosen for this paper is the Bandidos Motorcycle Club that is one percenter- type of club, meaning it essentially considers itself an outlaw organization. It was started by Mr. Don Chambers in San Leon, Texas of the United States of America back in 1966 and has now expanded to several countries worldwide (www.bandidosmc.com, 2014). It is considered by the Federal Bureau of Investigation (FBI) as an outlawed motorcycle gang as it engages in organized crime activities such as dealing in illegal drugs to raise additional funds in additional to members contributions, fees, and dues. It has 90 chapters in the U.S.A., another 90 in Europe, and still 17 chapters in Australia; in total, its members reach an estimated 2,400 people in 210 chapters in 22 countries. The distinguishing patch consists of a cartoon character (side view) wearing the large iconic Mexican hat and carrying both a gun and a sword. They moved later to Corpus Christi, Texas and then still later to Houston, Texas. There is a gang problem in the United States but not of motorcycle gangs; rather problem gangs are real criminals engaged mostly in illegal

Wednesday, October 30, 2019

Cases in the american constitution Essay Example | Topics and Well Written Essays - 750 words

Cases in the american constitution - Essay Example Being unable to assume the appointed offices without the commission documents, Marbury and three others petitioned the Court to force Madison to deliver the commission to Marbury. The Supreme Court denied Marburys petition, holding that the statute upon which he based his claim was unconstitutional. Irons (1999) wrote, in a style suitable for non-lawyers, of special interest to social activists and and critical race theory, as well as how issues of race have been shaped by, and in turn shaped, major decisions of the Supreme Court.1 Irons provided the case by adding to the "human interest" factor making it entertaining (and sometimes emotionally wrenching) and educational. In his first section "To Establish a More Perfect Union," he wrote about the background in the framing of the constitution and the origins of the Supreme Court while in the next section, "It Is a Constitution We Are Expounding," Irons wrote about the separation of powers and the Supreme Courts jurisdiction evolved discussing Marbury vs. Madison. Irons (1999) narrated how the Court rendered a unanimous (4-0) decision stating that Marbury had the right to his commission but the court did not have the power to force Madison to deliver the commission, on February 24, 1803. Chief Justice Marshall wrote the opinion of the court. Marshall presented the case as raising three distinct questions: (1) Did Marbury have a right to the commission? (2) Do the laws of the country give Marbury a legal remedy? (3) Is asking the Supreme Court for a writ of mandamus the correct legal remedy? Marshall quickly answered the first two questions affirmatively. He found that the failure to deliver the commission was "violative of a vested legal right." In deciding whether Marbury had a remedy, Marshall stated: "The government of the United States has been emphatically termed a government of laws and not of men. It will certainly cease to deserve this high

Monday, October 28, 2019

A View from the Bridge Essay Example for Free

A View from the Bridge Essay Marco is married and has got two children whilst Rodolfo is still single. When, both Catherine and Rodolfo see each other, it is almost like love at first site. Catherine uses flirtatious procedures to convey to the audience that she feels somewhat of him. When she starts using these actions, High heels Eddie does not like this and so sends her back to the room to get changed, Do me a favour, will you? Go ahead. This makes Catherine undergo embarrassment as Rodolfo was at the scene. I would want the audience to observe that both Catherine and Rodolfo have got feelings for each other and that Eddie is in the surroundings being jealous. Due to the relationship between Eddie and Catherine, Beatrices relationship is suffering as he is paying attention more towards Catherine then Beatrice. Another crucial scene/turning point in this play is when both, Rodolfo and Catherine are left unaccompanied in the apartment. Whilst in the room, Catherine questions Rodolfo about his motives, in which he is traumatized and was wondering if Eddie thought that too. This is because Eddie warns Catherine that he is after an American citizenship. She asks him, Would you still want to do it if it turned out we had to go live in Italy His reaction was, No; I will not marry you in Italy. I want to be a citizen. At this instant I would want the audience to become conscious that Rodolfo wants to marry Catherine just to be an American Citizen and that they could change their minds later on. Catherine replies to this and says that she does not want to leave Eddie after what he has done for her (Eddie has treated her as a daughter and paid for her to go to extra classes of her interest after leaving high school. ) She makes it sound that Eddie was an ex-lover or ex-husband of her, You thinks its so easy to turn around and say to a man hes noting to you no more? As a director I would want the audience to realize that Catherine is aware that she needs to grow up as she gets advice from Beatrice saying, Beatrice says to be a woman. At this point Catherine gets aggravated as she makes it sound as if she has to choose between Rodolfo and Eddie, I know him and now Im supposed to turn around and make a stranger out of him. She takes in mind what Beatrice suggested to her about being a woman which leads to her having sex with Rodolfo. This is a turning point to the audience and to Catherine. At this turning point I would want the audience to reconsider their views on Rodolfo about wanting to be an American citizen. No one would sleep with a woman and not have feelings for her. The light rises on Eddie. He enters the flat drunk and sees a glimpse of Catherine adjusting her dress and coming from the bedroom. At this particular moment, Eddie senses what the two have been up to. Rodolfo appears in the bedroom doorway. Eddie sees him and his arm jerks slightly in shock. He does this action as he wants to hit Rodolfo as he knows what they have been up to and that he is jealous and cannot bear it. He can not handle that Catherine is taking responsible of her own life. When a pause appears, as a director I would want to create tension in the audience as the characters are all hiked up. Shortly after the build up of tension, Eddie switches his actions and tells Rodolfo to Pack it up and Get out of here. Eddie gets dominant over Catherine by grabbing her and stopping her from following Rodolfo to her bedroom. She frees her arm, which indicates her rebelling against him and her wanting his approval. Eddie, at his point is jealous following what Rodolfo and Catherine have been up to and knows that he cannot have her. Soon after there is a sudden breakthrough of Eddies feelings as he, reaches out suddenly, draws her to him and as she strives to free himself he kisses her on the mouth. He kisses her to provoke Rodolfo and to see how she and he react. This all leads to violence in which, Rodolfo flies at him in attack. At this point Eddie kisses Rodolfo to show Catherine he is gay and to show her that Rodolfo did not prevent this from happening. The last crucial scene in this play is the last scene where Eddie gets killed. This consequence was created when Eddie did a very unintelligent thing of phoning the immigration bureau to report the two illegal immigrants, Rodolfo and Marco. He then regrets phoning the bureau up and tells them to move as they moved with more illegal immigrants which had a very violent family. This way Rodolfo and Marco would not get caught and would remain safe whereas the other illegal immigrants wouldnt. Soon after they decided, they did not have enough time to move, as the officers came to pick Rodolfo and Marco up. Eddie had begged Beatrice to tell them to move and soon after, she had realized what Eddie had done. She turned against Eddie and used harsh language against him, Hes a rat. At this time I would want my audience to turn against Eddie. This then lead to more violence of Eddie getting killed by Marco as he has suffered from his family being without food and money. I would want my audience to feel more sympathy for Marco rather than Rodolfo. The culture of this play is all in relation to a child who grassed his uncle to the immigration bureau seeing that he was an illegal immigrant. The kid was completely beaten up by his family and no-one wanted to know him after what he did. In an Italian family, the families need to be loyal to each other and if something goes wrong outside the family, the Sicilian community requires the law to be taken in hand and that justice should be done. I would want the audience to relate back to this during the last scene and keep this in mind as this is a sort of thing that Eddie had done but the consequences were much worse. If I was directing A View from the Bridge I would want my audience to see that there is a mixed relationship portrayed in this play. This is because of the actions, dialogue and motives used between the two characters. Throughout the play, I would want the audience to change their views on what they thought of the character of Eddie as he did some good quality things however he also did horrific things. The relationship between Eddie and Catherine would have never been further than an uncle and niece. Two relationships between, Eddie and Beatrice and Catherine and Rodolfo both got disturbed due to the actions undertaken by Eddie which affected the characters. I would want my audience to keep on re-evaluating their views on the relationship between Eddie and Catherine as this would make the play more interesting. Coming to the end of the play, the audience would have found out that Eddie did have feelings for Beatrice as his last words were My lovely B. BY JULAN SHAH Show preview only The above preview is unformatted text This student written piece of work is one of many that can be found in our GCSE Arthur Miller section.